Alexandra Robuste.
Online Education Platform - Turning Curiosity into Commitment
The Challenge
An online education platform had big dreams: to be the go-to place for SMBs and startups looking to upskill in digital marketing and business consulting. But there was a catch—while plenty of people were interested, not enough of them were signing up. The platform needed more than just curiosity; it needed commitment, and that’s where we came in.
Services & Mission Summary
Our Strategy
We knew that getting people to commit to learning isn’t just about selling courses; it’s about selling a better future.
So, we started by perfecting their SEO and SEM strategies, making sure that when someone searched for business skills or digital marketing expertise, they found this platform front and center.
Next, we tackled the user experience. We made the enrollment process smoother than butter, with clear calls-to-action and landing pages that screamed, ‘This is exactly what you need!’
But we didn’t stop there. We also created a content strategy that nurtured leads, turning that initial interest into a strong, irresistible pull towards signing up.
The Payoff
The result?
A massive surge in enrollments and course completions.
The platform wasn’t just attracting students; it was creating loyal advocates who spread the word.
And our client?
Over the moon.
They’re now the top choice for professionals looking to level up, and we couldn’t be prouder.
+187% Conversion Rate
+523% Organic Traffic
+84% Course Completion Rate
+340% SEM ROI
+152% Blog Engagement
+76% Repeat Student Rate
